Hitmetrix - User behavior analytics & recording

Rohlik secures $170m for grocery delivery expansion

"Grocery Delivery Expansion"
“Grocery Delivery Expansion”

Rohlik, a Czech-based grocery delivery startup, has raised an impressive $170 million in its latest funding round. With this capital boost, the company plans to expand its footprint and innovate its operations.

Since its establishment in 2014, Rohlik has gained recognition for its automated fulfillment centers, which enable efficient packaging and grocery dispatch. The fresh funding will be directed towards refining this process, stretching the company’s reach even further.

One of Rohlik’s major selling points is its prompt delivery service, which includes an innovative 15-minute delivery window option. With the quickest delivery recorded within an hour, Rohlik has set a high bar for efficiency and reliability in the grocery delivery market.

Rohlik CEO Tomas Cupr has shared insights into the company’s expansion strategy. The focus will be on establishing profitability in local markets like the Czech Republic and Hungary before moving on to other territories. This gradual approach has allowed the company to understand specific market dynamics, thus ensuring its sustainability and risk reduction.

The company currently operates in several European countries, including the Czech Republic, Hungary, Austria, Germany, and Romania.

Rohlik raises funds for European grocery delivery growth

Forecasts predict a 25% growth in the company’s revenue, resulting in a whopping $759 million by 2023.

Using modern technology, Rohlik has created automated fulfillment centers that utilize AI and robotics, making operations more efficient, fast, and cost-effective. Their investment in cutting-edge technologies has given them a competitive edge while enhancing the customer experience.

The recent large-scale funding, led by the European Bank for Reconstruction and Development, took Rohlik’s total investment to nearly $800 million. The new capital will strengthen the company’s presence in Germany, Austria, and Switzerland and promote further expansion into central and Eastern Europe. Rohlik also plans to enter ten new cities by the decade’s end.

Cupr expressed optimism about expansion in the German, Austrian, Swiss, and Eastern European markets. He added that the focus would also be on refining service delivery, establishing strategic partnerships, and sustaining technological innovation.

The impressive strides made by Rohlik in the fast-growing online grocery delivery market imbue the company’s future with substantial optimism. When paired with progressive expansion plans, the ongoing advances in customer service and delivery efficiency promise a thriving future in the European markets.

Total
0
Shares
Related Posts
E-Book Popup

Unlock the Secrets of Digital Marketing in 2024!

Subscribe to our newsletter and get your FREE copy of “The Ultimate Guide to Digital Marketing Trends in 2024"