Marketing News Bytes: July 18, 2013
COMPANIES Criteo Acquires AD-X Tracking What is it? Criteo, a provider of digital performance display advertising, acquires AD-X…
8 Overused Marketing Tactics
Sometimes you learn the hard way. Consider this common scenario: Your cool aunt comes to babysit and lets…
FTC: Sponsored Search Results Need To Be Clearer
The Federal Trade Commission (FTC) articulated its concern about the increasingly blurred line between paid and organic search…
NRF Honors Congressional Supporters of Marketplace Fairness Act
The National Retail Federation (NRF) along with National Small Business Week honored a group of 136 Members of…
Marketing News Bytes: June 20, 2013
COMPANIES Dunnhumby Acquires Standard Analytics What is it? Dunnhumby absorbs Standard Analytics (SA), a company specializing in machine…
Hold the Phone: TCPA Revises Consent Regs
Telemarketing will suffer a bit of a blow when changes to the Telephone Consumer Protection Act (TCPA) of…
The Demon in the Network
In the early 2000s, Rob Beeler—currently the content czar of online advertising community AdMonsters— received a message from…
Marketing News Bytes: June 13, 2013
COMPANIES HP Joins Forces with Salesforce What is it? HP unveils HP Relate, a brainchild of its collaboration…
PRC: USPS Presort Discount Too Generous
The U.S. Court of Appeals denied on June 11 the petition for review filed by the United States…
Marketing News Bytes: June 6, 2013
COMPANIES SAP Acquires Hybris What is it? SAP acquires Hybris, an e-commerce software company headquartered in Switzerland. WIIFM?…