Abby Miller
45129 posts
Abby Miller is the editor of DMNews.
RFMplus Welcomes Mokrynski to Alliance
RFMplus, a cooperative database of hotline names formed last March by an alliance of three direct marketing service…
3 Companies Unite to Create Debit Bureau
Deluxe Corp., St. Paul, announced Jan. 28 that it has formed an alliance with Fair, Isaac and Co.,…
In a Sea Change, Co-op Mailers Target Like Sharpshooters
Seemingly without exception, co-op mailers are answering client demands for increased ad-dollar accountability by offering household targeting previously…
DMA Board Approves Revisions to Guidelines
The Board of Directors of the Direct Marketing Association announced Jan. 28 that it has revised its Guidelines…
MIM Corp. to Acquire Continental Pharmacy
Pharmacy benefit management organization MIM Corp., Pearl River, NY, announced Jan. 28 that it has entered into a…
Jones to Lead Grizzard-Philadelphia
Weeks after opening an office in Washington, DC, Atlanta-based Grizzard has announced the selection of Rena Jones to…
iMall Focuses On E-Commerce, DM; Sales Jump 25%
Internet mall iMall recently shifted its focus from Web-site building to e-commerce and direct response marketing and saw…
Grey Healthcare President Focuses on Branding, Loyalty
As the new president of Grey Healthcare Group, Jane Parker is hoping to help transfer the branding, loyalty…
Ernst & Young: Merchant Focus Too Narrow
By Michael Bush By using sales as the sole gauge of Web commerce, industry experts are missing the…
Case Study: Blair Faces Challenge of Reinventing Itself
Blair Corp., founded in 1910 by John L. Blair Sr., is one of cataloging’s oldest firms. The company…